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CeBIT 2002: "Love and kisses" with Videomail
Munich, 18/02/2002 – friendlyway will present its videomail station to the public at this year's CeBIT trade fair. In the future it will be possible for videomails recorded directly on site using the videomail station to be sent from public locations such as railway stations, airports or shopping centres.
The system is simple to use, with a touch-screen procedure to start the system recording a 20 second video sequence of the person standing in front. The video sequence can then be viewed before the system sends it as an e-mail attachment. The user simply has to enter their own e-mail address and that of the recipient, and then they can send the message at the press of a button.
The short video greeting is sent to the recipient, and is usually financed by an accompanying short advertisement for the place where the station is located. Owners of sites such as theme parks, zoos and shopping centres can include subtle advertising for their products. The system has already been successfully introduced in locations such as Germany's highest mountain, the Zugspitze, at trade fairs and places like Zurich airport.
"The short video greeting from public video stations will soon be as familiar as writing a postcard as a souvenir to loved ones – only much more personal, friendly and as a result also more human. Solutions like this enable us to make a small contribution towards a friendlier world," says Klaus Trox, CEO of friendlyway AG.
Other new developments being presented at the CeBIT 2002 trade fair, such as the "media memorial stone", "the speaking advertising display", and "the artificial banking advisor" can be found at the friendlyway stand in Hall 6 H46 at the Hanover trade fair between 13/03 – 20/03/2002.
About friendlyway (http://www.friendlyway.com)
friendlyway has concentrated on the interface of two megatrends, ‘online/offline’ and ‘mobile/stationary’. In the ‘online/offline’ megatrend, banks and trade customers are now bringing e-commerce into the traditional branches. In the ‘mobile/stationary’ megatrend, these e-commerce offers can be called up and controlled from mobile end-units. Customers can, for instance, download product information electronically onto their mobile computer and take it home. Against this background, friendlyway is developing technological solutions and marketing them via the friendlyway partner network throughout Europe, Asia and in America via its own subsidiary, friendlyway Inc. in San Francisco.
